Your practical partner in Marketing, Content & Project Management.
Welcome to Shell, a consultancy that blends creative experience from the city with first-hand experience from the regions. We are your practical partner for marketing, content and project management.
We simplify marketing with our down-to-earth, calm and organised approach, offering guidance and a safe space for your business to thrive.
Our mission is to bridge the gap between regionally-based businesses and city-centric services, empowering growth through creative, effective and collaborative marketing solutions. We’re dedicated to enriching Australia’s landscape, one innovative idea at a time.
What We Do
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Audience Research
Brand Positioning
Communication Frameworks
Strategy
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Blogs & Case Studies
Content Audits & Strategy
Content Coordination
Copywriting
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Creative Projects
Events
New Brands
Websites
Shell offers a single touch-point for clients while executing and managing varying components of marketing and creative projects, ensuring your activities are run efficiently and effectively.
We were founded on Miriwoong Country in Kununurra, Western Australia, and are now based on Wiradjuri Country, in Dubbo, New South Wales. We work Australia-wide, collaborating with communities and people on the ground to deliver local outcomes.
Got a project in mind but doesn’t quite sound like any of this? Call Shell and we’ll figure it out!
How We’ve Done It
Stakeholder Engagement and Place Visioning for the Kununurra Masterplan
Content and Project Management for Nyamal’s new website
Marketing and Content Strategy for Lily Lagoon Resort
Website build for MudLarke Art Healing
Marketing Plan for iBase Accounting
New Brand Project Management for Job Pathways
Community Engagement for the Shire of Wyndham-East Kimberley
Editorial contributions to Kununurra Sun, a bi-monthly print magazine
Marketing Strategy for Spinifex Films
Content and Project Management for Adventure Out’s new website
End of Year content for Artify Consulting
Content and Project Management for Ashburton’s Annual Report
Brand concepts for equible, a Brisbane-based agriculture start-up
Event management for a 100-person forum for remote Aboriginal communities and interstate guest speakers
Production of Where I Belong podcast
Public program management for artist talks, tours, workshops and launch events
Case Studies for Hello Human, a digital design studio
Account management of public artworks internationally
Artwork coordination for Crown Sydney
Content Marketing
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Media Relations
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Event Management
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Social Media
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Copywriting
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Strategy
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Project Management
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Website Content
Content Marketing 〰️ Media Relations 〰️ Event Management 〰️ Social Media 〰️ Copywriting 〰️ Strategy 〰️ Project Management 〰️ Website Content
Who is Shell?
Shell Creative is a creative consultancy that helps organisations tell their story with clarity and purpose. The practice blends creative thinking with practical strategy to support project delivery.
Led by Rachelle Eisentrager, Shell brings together diverse professional and personal experience across design, project management and storytelling, shaped through work with arts organisations in metropolitan areas and First Nations corporations in regional areas.
Contact
Let’s hit the road.
Reach out about a project, collaboration, or just to have a yarn.

